I'm not familiar with the company. I like the Link Bracelet with Letters. I've never seen that before. I have a similar Sterling Byzantine Bracelet without a charm. It's very pretty and surprisingly heavy. I also have a similar signet ring with black letters. My mother gave it to me as a Christmas gift when I was in college so it is very special to me. I'm sure that whatever you give to your daughter will be very special to her, too.