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My chapter has an alumni weekend every year that starts out with formal chapter (strictly ceremonial) and bar hopping on the first night. The next day is a football game, usually followed by an event at the house in the evening (poker, watching sports, etc.). On the last day is a brunch and alumni/undergrad roundtable.
Those events don't need to be strictly on alumni weekend. You can do BBQ's and other similar events throughout the year.
Something that has worked is getting a chapter listserve going (through Yahoo Groups or something similar) to keep alums in the loop, along with alumni newsletters. The main thing is to keep guys involved and keep them up to date, with opportunities to visit the chapter if they're available.
If you're having trouble tracking people down, get in contact with IMH and see if they have any contact lists for "lost" alumni.
AEKDB
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