Political Media Consultant: How to get in to?

[Jestor]

I was talking with some friends yesterday and mentioned that I still wasn't certain what I wanted to do for a career. I told them about some of the things I've considered over the years and one of them suggested that I be a political media consultant. He said I should work as an Associate Produce in an advertising agency for a few years and then start my own firm.

I admit the idea does sound fascinating, but exactly how would one get into the political media consultancy field in the first place?