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Sorority Recruitment Recruitment event and bid day ideas, membership retention, publicity, recruitment policies, etc.

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  #16  
Old 12-06-2009, 01:33 PM
33girl 33girl is offline
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OK, if that's the case, then I'll put it this way. If you're questioning something they're telling you to do at this youthful stage of your chapter, you probably have a feeling in your gut that it wouldn't go over on your campus.

If it's a question of your being unknown because you're new, you need publicity. That is different than handing out fliers inviting people to come to parties.

If it's a question of crappy return rates after your parties, you need to learn how to rush effectively.
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  #17  
Old 12-06-2009, 03:07 PM
Gusteau Gusteau is offline
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While I don't think fliers are necessarily desperate looking, I don't think their really an effective recruitment tool. There are much better ways to informally recruit, such as making real personal connections. I suppose it really depends on your campus though.
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  #18  
Old 12-06-2009, 04:08 PM
lovespink88 lovespink88 is offline
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Quote:
Originally Posted by 33girl View Post
More people join because of friendship with one member than any other reason. That's been proven time and again, which is why I recommend the current members reaching out to their friends. If you want to throw your doors open and show your hand, fine, just be prepared to have a really fun time separating the wheat from the chaff without any of the constraints of formal rush to fall back on.
I definitely agree with this.

PNM 1, I too was part of a colony that chartered in Spring of 2009, and we had our first formal recruitment this past fall, and even though we did well and made quota, we're still under total. So, we decided to have a few COB events during this last week of school, and today we're handing out bids to our new Spring class!

The way we reached out to PNMs was the way that 33girl suggested. Our recruitment chairs asked that everyone try and bring a friend who was not already in another chapter and would make a good sister to the events. I think this method works well for a few reasons: 1) I think the friends that accept the invite to come are truly interested 2) The PNMs are likely to fit in quite well with the rest of the sisters, since they're friends with at least one of the sisters.

We also did this last spring when we added a few girls to the charter class. It worked out really great, and I would highly recommend it!
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  #19  
Old 12-06-2009, 05:21 PM
ASTalumna06 ASTalumna06 is offline
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My opinion: It depends on how you execute the entire thing.

Are they more like fliers with recruitment dates on them, or more like a pamphlet with information about the sorority? Who are you handing them out to? Where are you going to be when you do so? Will there be an information table involved?

Placing yourself at a high-traffic area on campus, handing out fliers to every girl who walks by could appear desperate.

Setting up an information table and having girls approach you (while you're standing up, ready to meet them, of course), and then handing them an informational pamphlet about the sorority would be fine.

It all depends on how you go about it, IMO
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  #20  
Old 12-06-2009, 08:50 PM
ThetaPrincess24 ThetaPrincess24 is offline
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Quote:
Originally Posted by ASTalumna06 View Post
My opinion: It depends on how you execute the entire thing.

Are they more like fliers with recruitment dates on them, or more like a pamphlet with information about the sorority? Who are you handing them out to? Where are you going to be when you do so? Will there be an information table involved?

Placing yourself at a high-traffic area on campus, handing out fliers to every girl who walks by could appear desperate.

Setting up an information table and having girls approach you (while you're standing up, ready to meet them, of course), and then handing them an informational pamphlet about the sorority would be fine.

It all depends on how you go about it, IMO
This post poses a great question. What are you considering to be flyers? At my school we had posters with recruitment party dates, times, and locations on them posted to bulletin boards in high traffic areas on campus. We did not pass out flyers/brochures to every young woman we came into contact with. I would agree doing that would make a group seem desparate.
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