Begging for money over the 'net....is this ethical?

[Honeykiss1974]

Site solicits money for couple's in vitro quest

(excerpt from the article)
Shelton and Brandi Koskie watched year after year as their younger siblings married, got pregnant and had babies. Nearly four years into their marriage, Brandi, 25, and Shelton, 26, felt they were falling behind. In private, the Koskies talked about filling their College Hill house with little ones. After 17 months of trying the old-fashioned way, they turned to a doctor for help. Shelton has a medical condition that makes in vitro fertilization their best option for having a baby of their own. The doctor's best guess was that the procedure would cost $15,000 -- not the kind of money Brandi, an advertising account exec, and Shelton, who works in the publications department at Cessna, had lying around the house. Brandi's a natural problem solver, Shelton said. By the time they'd left the doctor's office, she hit on an idea: a Web site that chronicled their experience and asked visitors to donate $1 to help their cause. BabyOrBust.com launched early this month and has already earned the couple $1,100.


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Not trying to be funny but if they don't have the financial means to pay for IVF, do they have the money to raise a baby? Plus, statisticly couples that use IVF usually result in multiple births so we're possible talking about one or more babies.

Something about this just don't sit right with me. What do you think?