Underground Marketing
Did anyone see 60 minutes a few nights ago? They had a segment about marketing firms trying to create buzz and word of mouth using planted shills in public places. They are also posting in various message boards and chat rooms to advertise. I knew the latter for quite awhile, but it didn't occur to me that they are doing it in public places too. Do you think you've been exposed to these practices? Do you think GC has been hit with underground marketing?
Most important, do you think this practice is ethical?
|