This may be just a rumor, b/c I got this info from a friend.
There was an Alpha Phi Alpha brother wearing his APA sweatshirt on "The Price is Right". He got out of Contestants Row and got on stage to play "Money Game", the game where you have to call out the first two and last two digits of the car. Well, he got the first two digits and among the last two digits was, well, you guessed it, 06. Some of his frat bruhs were in the audience doing their call in reference to the "06", which silenced the audience briefly, and then got everyone laughing. Bob Barker asked him if he knew those brothers, and he said that they were his brothers of Alpha Phi Alpha Fraternity, Inc. Well, he picked the '06, which Bob referred to as "Old El Cheapo", and old dude got the car. Quite a scene, from what I can gather.
My friend said this was from an early '90s ep of TPIR he saw on Game Show Network.
Thought yall might like to know that.
RM
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