Why do people say rushing is hard?

[quelabeth]

So Im a junior and I just registered to rush next spring (Thats when my school does the big rush events, not in the fall). I'm not sure how being a junior affects things, but I'm on a five year plan so it's not like Im only going to have one year in the sorority. Anyways, recently people have been telling me that rush is really hard/intense. I was wondering for anyone who's been through it or has insight, why is it so hard?

I mean Ive been to the informational here, and all rushing seems to be is a lot of walking around and small-talking with lots of people. Which seems like it could be fun. Is it hard because you don't always get invited back? I know people whove gone through rush, and from the impression I get of them, it can't be anything terrible or degrading. I was just wondering why everyone thinks its such a rough experience. Thoughts? Is there anyone who liked rushing?