Fraternity Recruitment-Formal vs. Informal

[IFC Advisor]

I am the IFC Advisor at a small, private university with a small greek system (3 national fraternities, 1 local fraternity, 4 national sororities). The fraternities, for as long as any current staff members can remember, have done formal recruitment. As is the case almost anywhere, recruitment needs a face-lift, or at least a swift kick in the rear.

I come from an institution with a smaller Greek system, too, where informal recruitment worked very well. This seems to be something that might work where I am, now, and I'm considering introducing this potential change to the IFC.

There is always a reason for the way things are done, though. Does anyone have suggestions regarding this? What problems might arise, if any, in response to a change from formal recruitment to informal? Does anyone have experience going from one type to the other? What were reactions like? Just trying to see what I may need to look out for or consider...

Thanks!