If these ladies are serious about having a business, they need to be serious about feedback they may be getting from people who are their "target market".
As has been said, businesses pay a lot of money for this kind of feedback that's being given right here on GC, for free. And it's not rude, catty, bitchy feedback. It's honest, constructive opinions.
You may or may not agree with those opinions. But if several people in such a very small sampling of their target market have these opinions, then perhaps some of the feedback should be taken seriously. If not, well, that's at the business's peril.
If anything, posters should be thanked for giving free feedback that business pay thousands of dollars for.