The Texas Tech Chapter of Alpha Phi has a parent's club. When a new member joins, their parents get a letter from the parent's club inviting them to join.
We've found that involving the parents benefits the chapter in innumerable ways. It also makes the parents feel better knowing what their daughter is involved in and seeing all of the positive things the chapter is doing.
We've found that it is a very positive thing all the way around.
Hope that helps!
Jen
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Alpha Phi: Texas Tech's Classic Choice Since 1955
http://www.ttu.edu/~alphaphi