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Set up a table in a high traffic area of your campus, with sorority stuff on it. Make a display board with pictures and info about your group, and put some sorority stuff like paddles, t-shirts, or scrapbooks on the table. Have a couple of sisters sit at the table during the day, and talk to the people who stop to see what its about. Get contact info from those women, and keep in touch with them.
Invite someone from your campus newspaper to cover your service projects and open events.
If your campus has an object, like a wall, rock, overpass, etc. that traditionally gets paited by students, paint your orgs name and colors all over it. We paint the 34th street wall here each semester, and it definitely gets attention.
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These are all things that we are planning on doing this coming term. I hope this helps get our name out!
Something else we did was when we got our website up, I went and got a list of virtually all the student orgs on campus and sent a mass email out for everyone to check it out. I plan on doing it again this year once school starts. The only thing w/ this is that some times peeps get pissed cuz they might be on several email groups and would get the message like 7 times!
But I've been at my school for 4 and 1/2 years now and I just ignore the hate mail I get afterwards. It's like "uh, just hit delete". Sorry, I digress.
Also, we are planning to literally plaster our campus w/ flyers so as SOON as the freshies step on campus, they see our letters! I made some flyer designs today as a matter of fact. It's gonna be fun fun fun!! Can't wait!
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Some interesting things that worked for us are dressing up on an odd day - Wednesday for instance - everyone will ask why you are dressed up and you can tell them about your sorority. Also as you create traditions you will stick out more - you're that sorority that has a different way of doing bid night.
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This is also a great idea! I'm gonna have to pass this on to my sisters. You know what would be cool? If you did it for a whole week. You could even do a "wear your letters" day if you all have the same shirts (we do). Even if you didn't, you could still do it. One day, you can wear your letters, another day you could dress up and wear a pin or something, the next it could be wear your colors--no letters, just colors, on and on. That would be awesome.
Hey does anyone do a week of activities to celebrate their founding date? My sorority does it. November 14 was the day my chapter was formed, so that whole week this year will be "Z-Chi Week" and we'll be celebrating by having an event each day. For the last day, we're having a multicultural fashion show! I'm planning it and it's gonna be SWEET! I can't wait. But that would be another great way to advertise your org.
[This message has been edited by ZChi4Life (edited August 16, 2000).]