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Most alumni are interested in at least these three things. What is going on with the chapter, what is going on with the fraternity, and what is going on with the school.
So if y'all don't already, then how about inviting alums to a chapter meeting. Perhaps a 'state of the chapter' night where y'all bring alums up to date with with the chapter, fraternity and school. And to help entice 'em to come, have a cook out or provide dinner either before or after.
And don't wait for homecoming, attend a basketball or football game together.
And you may always send out a survey to the alums. See what 'they' would like.
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