OK guys,
I work for a dot-com. So lemme give ya the scoop. Its the only way dot-coms make any advertising $ these days. Fixed banners on sites don't do it. Pop ups do, or they wouldn't exist.
Now that said--it can get excessive. We have a policy of only one pop up per section of the website. That's not too bad.
Also the newer "pop unders" which come up under the page you are viewing are not too bad, at least they don't get in your way.
Without ad dollars--many sites would cease to exist/have to charge for membership.
Amy
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