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I agree with PhoenixAzul that you should wear your letters a lot. That's like free publicity. Your chapter should think about sponsoring an event on campus. A lot of sororities do that here, they'll advertise primarily in the freshmman and sophomore dorms. Do something like a finals study break with dessert and stuff or like a party in one of the lounges to watch the OC or any other popular tv show. Hang up flyers and posters and put on them "Sponsored by Delta Phi Epsilon." Make sure that everyone wears letters to that. Seeing your whole sorority together, in letters, being friendly, might get girls who come out to rush to think more about your chapter, or it might even encourage other girls to come to rush that otherwise weren't thinking about it.
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