KELLOGG COMPANY PARTNERS WITH TOM JOYNER TO DONATE $200,000 TO HISTORICALLY BLACK COLLEGE AND UNIVERSITIES
BATTLE CREEK, Mich. – Kellogg’s Corporate Citizenship Fund, the charitable arm of Kellogg Company, pledged $200,000 to support development programs at Historically Black Colleges and Universities (HBCUs) in 2004.  The donation is the result of a partnership between Kellogg and syndicated radio host Tom Joyner.
Kellogg has partnered with Tom Joyner and his foundation to support HBCUs for the past seven years.  Joyner will host a series of fundraising galas at HBCUs across the country. Kellogg’s Corporate Citizenship Fund will contribute $20,000 to each school where a gala is held.
“Kellogg is proud to join Mr. Joyner in his fundraising efforts for HBCUs,” said Celeste Clark, senior vice president – corporate affairs and president, Kellogg’s Corporate Citizenship Fund.  “HBCUs are a critical link in the chain of educational opportunity for many talented and deserving young people.”  
2004 galas will take place for North Carolina Central University in Durham, N.C., Langston University in Oklahoma City, Okla., Knoxville College in Knoxville, Tenn., Southern University in Baton Rouge, La., Grambling State University in Grambling, La., and Savannah State University in Savannah, Ga.  
In 2003, Kellogg contributed $20,000 each to galas held for Tougaloo College in Jackson, Miss., Wilberforce University in Wilberforce, Ohio, Livingstone College in Salisbury, N.C., Barber-Scotia College in Concord, N.C., Southern University in Baton Rouge, La., Grambling State University in Grambling, La., Norfolk State University in Norfolk, Va., Paine College in Augusta, Ga., and Medgar Evers College in Brooklyn, N.Y. 
“We thank Kellogg for its continued commitment to HBCUs,” said Joyner.  “This support will go a long way toward providing opportunities for students at these institutions.”
With 2003 sales of nearly $9 billion, Kellogg Company is the world’s leading producer of cereal and a leading producer of convenience foods, including cookies, crackers, toaster pastries, cereal bars, frozen waffles and meat alternatives.  
The Company’s brands include Kellogg’s, Keebler, Pop-Tarts, Eggo, Cheez-It, Nutri-Grain, Rice Krispies, Murray, Austin, Morningstar Farms, Famous Amos, Carr’s, Plantation, Ready Crust, and Kashi.   Kellogg products are manufactured in 17 countries and marketed in more than 180 countries around the world.  
For more information, visit Kellogg’s web site at 
http://www.kelloggcompany.com.
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