I think this was an ad to sell clothes. Lemme do some research.

ETA: Yup a play on words. Akademiks

Read books, get sex: That's what racy advertisements on hundreds of city buses are suggesting to teens - and red-faced transit bosses are outraged. The salacious ads by hip-hop clothing line Akademiks declare: "Read Books, Get Brain."

But kids say "get brain" does not mean smarts. It's slang for oral sex. And the company behind the ads told the Daily News the slogan choice was no mistake.

"We knew this," fessed up Anthony Harrison, Akademiks' ad designer. "It's coded language, city slang. Teens know what it means but the general public doesn't."

High school students across the city immediately picked up on the dual meaning. One provocative ad features a curvy, panty-clad woman, on her knees, holding an open book. She isn't reading it.


http://www.nydailynews.com/news/loca...p-213902c.html