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If it helps, think of the chapter designation as a family nickname.
You might know a Cynthia Louise Peters
But all her friends call her Cindy Lou
But her family calls her Ducky because both her grandmothers are named Cynthia - one goes by Cindy and the other Cynthia.
With a Greek Chapter from Stetson U. it would break down like this:
the full name of the chapter is Zeta Tau Alpha
All the Greeks call the chapter ZTA
Within Zeta Tau Alpha's international structure the chapter is known as the Beta Psi chapter.
For the Zeta Tau Alpha chapter at U of Florida, they would still be known as Zeta Tau Alpha and ZTA, but to the International Structure they would be the Gamma Iota chapter.
One final example. I'm a member of the Nebraska Chapter of Beta Theta Pi. We're simply known as "Beta", and within our General Fraternity structure we're the Alpha Tau chapter of Beta Theta Pi.
This isn't a perfect analogy, but I think it should help you understand.
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