Quote:
Originally posted by sororitygirl2
As a marketing professional, I see it as a catchy moniker that gets their point across quickly. But, I agree that they should have put more thought into the selection of such a name and considered that it could alienate a rather large market segment.
I find it to be a bit tacky, but it doesn't really offend me or anything.
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Good marketing plays upon stereotypes.
This isn't bad marketing at all. If someone is offended, they are digging purdy deep to be offended by something.