What is the basis? Are they trying to make the Bible like some sort of novel so that people will read it? How is the integrity of the Word being protected with this "new translation?" I can say that I have never read the Bible and may not understand every single word without explanation, but I'll be darned if "Rocky" telling people to "get the hell out of here" will help to get the point across.
Do these people think that this is what God wants? Do they think that they are doing him a "favor?" I do declare that Hell is gonna have to start making some extra room because it's gonna get crowded down there. I know that God forgives, but calling his main man "Rocky" surely won't be getting too many people admitted into the "world beyond time and space."