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I think this commerical makes an interesting point because most abusers are actually charming people in public (i.e. wouldn't smack the waitress for spilling coffee). That's what makes prosecuting abuse cases so hard because the abuser will be charming and make boatloads of promises to the cops, the judge, and even his/her victim. (Not all abusers are men.) The same person that would be the everlasting hell out of a loved one (or sexually molest or verbally abuse someone) would be the most polite and refined person you could meet. Many abusers also have antisocial personality disorder, which makes them inherently very manipulative and able to present a nice facade, while at the same time feeling no remorse or guilt for their actions. Many times you hear "How on earth could he/she have done that? He/she is such a nice person/great parent/wonderful spouse." Don't be fooled.
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