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A controversial book is going to sell more copies than one that is coated with fluff.
Non-Greeks are fascinated by the Animal House mythology of Sororities and Fraternities, and the media feeds on this. Outside of that, Non-Greeks really don't give a damn about what happens in our houses. We're an elitist secret society-- not everyone can be a member. So of course people will be a little curious about what goes on behind closed doors. Those same nuts are the ones who want to know that happens in the CIA, and the FBI, etc. And the more controversial, the greater the buzz.
The ages of an average collegiate chapter of a GLO range from 16-23. This is an age where people are experimenting with newfound freedoms from their parents and developing their adult selves. That's why college students drink to excess, experiment with sex and drugs, etc. It's also why GLO leaders get sadistic sometimes and create tests of loyalty for their members that lead to national headlines and lawsuits. Greeks are no different than any other college students-- it's just that group mentality at work and some bad decisions that make an otherwise honorable mission-- Friendship-Scholarship-Leadership-- fall by the wayside.
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