Quote:
Originally posted by chideltjen:
Ok so my org doesn't have a directory. If I PM you and tell you the alpha and beta chapter websites, what will this do for us?
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If I may...
The Google Directory is a specific part of Google.com, separate from the Google search engine. It uses the data from a site called DMOZ (Open Directory Project). Therefore, you would submit your site to DMOZ to get listed on that Google Directory. Web search engines like Google.com have the idea if others link to you, then perhaps you are really a quality site for ranking higher for a particular search term query result.
Having a link from a site already included in Google to yours will help get your site listed in Google itself. Other search engines will be likely to include such a listing. That’s why trying to get your site listed in the DMOZ ('Google Directory') site is a good idea – since the Google websearch itself draws on it. I recommend it.
Although the algorithms of the google search engine are not public to avoid exploitation, it is clear that such items as meta tags in HTML website code have a limited effect on getting page area ranking. More links to you from quality sites including those in your theme area, however, are helpful for page ranking (page ranking has another specific meaning but is also used here in its more general sense).
It is a good idea to have a high page ranking, to be listed in the first few search results, to be
easily locatable via relevant keywords entered into a search engine. As, with increasing reliance on the Internet both having a well thought out web presence AND people being able to actually find it are important elements of an overall communications strategy.
Of course, the Directory is an excellent resource for locating websites in its own right also.
In and of itself inclusion in the Directory will not override all other factors and bump your site to to the top of every listing on Yahoo, Google, etc. But, it will contribute to the process of working to make sure people can find information on your site more easily and working to make sure your site can communicate effectively to its customers by the greater ease with which it can be located and accessed.