http://www.counterpunch.org/norris09202003.html
9/20/03
Counter Punch
from a long and negative article about George Bush titled “Stage Zero”
We saw George's (Bush) egocentric judgment during his college years as he publicly argued for the right of his fraternity, DKE, to use cruel hazing rituals, such as branding, on its pledges. After all, George said, "the resulting wound is 'only a cigarette burn.'" (New York Times, November 8, 1967).
The NYTimes online only goes back to 1996, so there is no easy way to verify this information or source.
http://www.counterpunch.org/norris09202003.html