We have a Greek Row block party during the prospective student weekend as well as interest tables set up during the freshman activities fair. All of the PX's split up the incoming women and send them all a personal letter and information packet (a luxury because we only have about 80 girls come in as freshman TOTAL with like 10 more transfers). Then, we post fliers everywhere and the girls and the guys both set up table in front of the cafeteria doors the two weeks before to take applications. It sometimes involves being verbal "hey!!!!! come sign up for recruitment!". My favorite recruitment table memory is when one fraternity was working the guys table (since there are no PX's the fraternities each take a turn manning the sign ups) and they had put up a sign that said "Sign up for RUSH" well, their president came by and told them they couldn't use that word and they needed to change the sign. They guys didn't have anymore poster board and the marker had bled through, so the next time I walked by the table the sign read :"Sign up for RUSHCRUITMENT", it was hilarious! it actually got them a little more attention (people not knowing what rushruitment was and all) and they got a new sign the next day.
