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CutiePie, usually the local Panhellenic Council looks over the extension packets that interested NPCs submit. They may look at a bunch of different things--philanthropy, programming, scholarships, fraternity-wide G.P.A, and the support that the inter/national headquarters would plan to provide to the colony. From there, the local Panhellenic decides which NPCs will be invited to make a presentation.
The NPCs that make presentations will go to the campus and visit with the Panhellenic and school officials. The presentation usually consists of a video or PowerPoint, and the Panhellenic will usually ask more in-depth questions about the NPC, and how they would implement their extension, recruitment, and installation plan. They want to see what the NPC has to offer the campus. After the presentations, the local Panhellenic will vote on which NPC they feel will be the best fit for the campus.
It isn't an exact science by any means. Extension methods will also vary somewhat from the above when there is a local sorority petitioning. Usually the Panhellenic will take the local's preferences into account when deciding who to extend invitations to.
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