As an alumna "helper" at my chapter's recruitment this year, I know that our university was having a very tough time recruiting women to go through formal recruitment. At a meeting for the sororities the night before recruitment began, the Greek advisor gave everyone an extra hour and a half of talking to women (this is during limited silence, mind you!) to encourage women to go through recruitment. The Rho Gammas went dorm-storming to drum up interest, and I know that the numbers did rise, from something like 65 to around 88 (I think). We're a really small school with seven sororities, so quota is usually around 10 or so. I know also that the Greek advisor during that meeting said if the numbers didn't start to improve, recruitment might be changed to a sophomore year deferred rush, which would really hurt a lot of the sororities...especially those who are pretty close to total and lose large numbers of women each year. Our chapter has been pretty consistent (we're also one of the smallest chapters), but next year the chapter is graduating 17 SENIORS out of about 35 women! That's really going to hurt!