[Lil' Hannah]

I think another important thing you're going to have to look at is the demographics of the women in your alumnae association along with the demographics of the alumnae in the area. I know that in my area there are about 4 alumnae groups, but one is known for being the "young" alumnae chapter and the rest are "older" women. Is one group of alumnae being dissuaded from joining your chapter because of the current make up of the chapter or perhaps the activities being offered?

Maybe you could work with the vp: programming to plan a happy hour with recently graduated members a few weeks after graduation this May. I also like the "pink light special" idea...talk to the vp: finance and if it's feasible offer a discount on 1st year dues or perhaps only to newly graduated alumnae or something to that effect. I know that I want to join my local alumnae chapter, but as a recent grad who's only working part time but still paying rent and bills, I can't justify sending off my alumnae dues quite yet.

Another way to encourage membership is to send info about your chapter to the collegiate chapters in the area and invite/encourage them to join.

And finally, is your alumnae chapter active with the collegiate chapters in the area? The "young" alumnae chapter in my area is pretty active with my former collegiate chapter, coming to COB events, holiday parties, etc. so a lot of the collegiates get to know the alumnae and are more excited to join a group of women that they already know.

Good luck Marie...you already have a lot of great ideas!

ITB,
LH