Stan... most of these so-called 'reviews' plastered on movie ad copy is so diluted and taken out of context that they're downright misleading.
Example:
MOVIE CRITIC FROM A MAJOR METROPOLITAN NEWSPAPER: "This movie is a terrific and absolute waste of celluloid not worth taking your family to."
AD COPY: "TERRIFIC... WORTH TAKING YOUR FAMILY" -- Movie critic from major metropolitan newspaper.
See what I mean...?
