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It wasn't only formal, but that was a big part of it. That was the only event that we had that we didn't completely run (ie, we just picked the venue and had them take care of it), so it was like a reward for those who ran everything for the rest of the year. So, people who didn't show up for anything couldn't go to formal.
The other part of our point system culminated in housing priveleges. Those with the most points (based on pledge class) got first choice in housing. That was usually enough to boost participation first semester.
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