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Quality, not quantity!!
On the one hand, you need to have enough members to sustain a viable chapter. If total is 100, all other sororities are at or above total, and your chapter has 10 members, most of them juniors or seniors - you've got a problem.
On the other hand, that doesn't mean you should stand in the middle of the student center and hand out bids to every unaffiliated woman who walks by.
No matter your chapter size, you need to meet women, get to know them, and then be selective in whom you bid - even if that means you stay under total. No sense in bidding up to total and ending up with a bunch of women who either deaffiliate or are just letter-wearers.
Sadly, all inter/national offices usually see is the numbers. X chapter has 75 sisters and total is 100 - that's 25 more potential dues-paying members. And, oftentimes, all PNMs see is a rush room or house that has suspiciously fewer sisters in it than the other houses; they wonder if the chapter will be around in 4 years, so that's the first sorority they cut.
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AEΦ ... Multa Corda, Una Causa ... Celebrating Over 100 Years of Sisterhood
Have no place I can be since I found Serenity, but you can't take the sky from me...
Only those who risk going too far, find out how far they can go.
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