1) Exfoliate... you can do this with your toothbrush after you brush, with a washcloth in the shower, or with a product (Lipscuff from the Body Shop is good).
2) Moisturize with your face moisturizer while your lips are still wet from the shower.
3) Throughout the day, use a lip product that has no scent or flavor... I agree with BrownEyedGirl that Keihl's is the best.
4) Exfoliate again before bed.
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