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I think the names are totally offensive (I go to a school where our mascot is a friendly, suave, gopher..but anyway...). But the names are also offensive. The names we associate with Native American tribes are names other tribes gave them. This means that (hypothetically) the name "Cherokee" was given to this tribe by another (let's say the Sioux for example purposes only) tribe. The name Cherokee is something offensive in their language (I won't post it here, but you may PM me if you want to know).
So having NA names act as mascots/brand names etc, is offensive, and then offensive again because the names are already cruel.
Okay that's my .08 cents!
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