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In our hyper 24 hour news cycle where NOTHING goes unnoticed anymore, and the social media platform to speak out and shame companies in hours, optics matter, period. Image is everything.
It's why teens need to understand the stupid stuff they do these days, it'll still be there on Google when they're 40 and looking for a job.
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*~*The Brotherhood of Man and the Alleviation of the World's Pain*~*
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