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I don't know that there was all that much research done - at least around here. It was just common knowledge. And the "goal" chapter would be one that was considered - back in the day - top tier and/or exclusive in some way. And the feeder chapter would be at a school anyone could get into, small, with a non competitive recruitment and known as a place where a large number of students went for one year or so (to raise GPA) and then transferred to Big State U.
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