[Sciencewoman]

^^^ Get a big tub/box ready for the blizzard of envelopes, brochures, postcards, etc. I remember tossing them in a deep drawer in my bedroom when I was in HS, but the marketing has substantially increased.

My daughter and I did have a fun time examining the brochures for these requisite images:

1. Picture of students engaged in an artistic endeavor (usually painting).
2. Picture of an athletic team at play.
3. Picture of an idyllic arboreal landscape on campus, with no people, or perhaps 1-2 students walking down a scenic path.
4. Picture of a professor helping 1-3 students, so you can be assured of personal attention.
5. Picture of several students of diverse ethnicities smiling and chatting together.
6. Picture of the nicest looking (or iconic) building on campus.
7. Picture of the marching band, if there is one.
8. Picture of goggle-clad students working in a "state-of-the-art" science lab.

Depending on the campus, there may be more pictures of artistic endeavors, sporting events, or students wearing fan gear/face paint and cheering in stadiums. In West Point's case, there was a picture of students wallowing in a muddy obstacle course. At least they're honest!

I will say that it was the brochure that brought W&L to my daughter's attention...if not for the brochures, she wouldn't have known about it. The image of the sorority row was appealing! It was one of the only brochures that emphasized Greek Life.