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Quota is set at whatever number will place the most eligible women(those who have maximized their options) and secondarily have the most chapters at quota. So, it may have been that setting it higher would have resulted in placing fewer women overall - based on how they listed their preferences - and may have had fewer chapters at quota.
We used to compute quota by dividing the number of chapters into the number of PNMs signing bid cards. But that left some chapters not making quota as the preferences do not always fall out evenly and quota additions were capped at 5% of quota for any given chapter. Thus we went to this method which allows the computer to move quota around to see what number is most advantageous for all.
Hope this helps.
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