As I mentioned back on page 1 of this thread - one of the ladies doing this workshop is Pi Phi from Univ of Tennessee. But she and her partner did not know enough to use the proper term - eg Panhellenic - they had Pan-Hellenic in their initial marketing materials.
I am sure this workshop will be fine and if someone pays $195 to attend I guess that is her choice. I suspect it's probably more an etiquette workshop with a sorority recruitment twist. There are already two awesome alumnae panhellenic associations in the area - Atlanta APH and the Atlanta Southern Crescent APH - who hold wonderful sorority info sessions for FREE!