The Zimmerman Circus: The Latest from LIONEL
http://www.youtube.com/watch?v=PVyASDWnKsY
And yes, Lionel is a radio personality. He also has a rather interesting back-story:
http://en.wikipedia.org/wiki/Lionel_...personality%29
http://lionelmedia.com/
He is also a Brother of Sigma Alpha Epsilon.