First rule of contact: phone calls are ALWAYS better than sending an email. In my opinion, an email is one of the easiest things to ignore if you're not at the top of someone's priority list (which it sounds like your fraternity is not with sorority social chairs).
First thing is electing a social chair (or two) who has several traits, all of which are very important: 1) Socially outgoing enough to not have any hang-ups or hesitance in contacting sorority social chairs by phone and set up in-person meetings; 2) Incredibly reliable; 3) Persistent. Also, NEVER let the lack of past relations dictate your expected interactions with these social chairs - don't defeat yourself before you even get an answer.
So:
Step 1) Have your social chair CALL UP EVERY sorority social chair and invite her to coffee or lunch. Arrange an in-person meeting. For social chairs who are being flaky about committing to a time or date (remember, lots of college students are flaky, so just accept it), be a little persistent and offer to bring her Starbucks at her house for a quick 15 minute meeting.
Step 2) At these meetings, discuss mixer options that include a variety of choices with different price points and time commitments (dinner, bowling, partnering for homecoming, study marathon, beach clean up, etc.) Money and time are always factors in planning social events into the schedule, so think about ways that you can partner with them on events they are required to do, or are already planning.
Step 3) For the women who have not returned your phone calls: go to their chapter house (or whatever), and say that you wanted to stop by quickly to introduce yourself if the social chair is available. Don't overstay your welcome, just stop by to introduce yourself and see if you can plan a meeting soon. Leave your information if she's not available.
Step 4) Attend every sorority's philanthropy event with LOTS of brothers. Be a presence. Show your support. Meet and mingle like there's no tomorrow.
Step 5) Think about hosting open events - Grab-a-dates where the brothers invite all of their friends, BBQs, etc.
Good luck!
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I heart Gamma Phi Beta
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