This is based on the blog post by the same person:
http://apathymyth.blogspot.com/2010/...r-letters.html
http://www.greekchat.com/gcforums/sh...d.php?t=112579
I actually think this kind of messaging would be appropriate in a Preference ceremony (toned down, of course). I think there's something very powerful about discussing the kind of rigorous expectations of future new members before they join - I've heard too much messaging aimed at PNMs that seeks to dispel many of the myths and bad reputations of Greek life, but they also minimize many of the responsibilities. Some PNMs are definitely going into the recruitment process not fully understanding what joining an organization means in terms of time and financial commitment, or behavioral expectations.