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My daughter was in college from 06-10. The girls dressed VERY preppy: Lily Pulitzer, Vera Bradley, Sperrys, Vineyard Vines clothes and tote bags, North Face, etc . The men also tended to dress in very classic styles. Not a lot of jeans were worn at this school by either sex. I saw very few stitched letter shirts, instead tons of t- shirts to commemorate major school events as well as epic social events that were put on annually by the same group each time ie Christmas in the Country party was always hosted at XYZ.
My youngest is now a senior so we have been visiting colleges left and right over the last couple of years. Several seemed to have the identical dress code as his sister's university. It could be because these are all southern schools.
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....but some are more equal than others.
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