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I think you definitely need to send your cutest guys, make sure they dress up and are laid back, funny and confident. In addition it would be a great idea to give them flowers and maybe cookies (funfetti are always a good bet) to congratulate them on their pledge class, when they're new girls initiate, or on a successful philanthropy event. Finally make sure your proposals are really original, present close to when they will be voting (so no one forgets), and make sure it has nothing to do with alcohol or bars or anything!
For exapmle: a fraternity came by the house on bid day with cookies and introduced themselves to our new girls. When they presented they brought a stuffed animal version of our mascot. They proposed 90's karaoke social and did a backstreet boys song and dance for us! Admittedly that is a lot of work but I am pretty sure every girl voted for them!
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