Quote:
Originally Posted by excelblue
I think the real issue is one of PR. This is just an example of how fast something can spread in today's online world. It may be a minor violation on behalf of the individual, but things like this get blown up quite quickly.
Furthermore, he managed to damage both the image of his fraternity and those of all USC fraternities through an action that can most likely be attributed to only himself. Not to mention, the sororities took some of the collateral damage.
That said, LOL, and I'm scouring the internet for the photo right now!
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I work in PR. And yet I think this is no big deal. When I saw this, I said, "Eh, college kids being college kids." Or, "Adults being adults." They just got caught. Secretly, his fraternity is probably getting a lot of fist bumps from others.