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Everything in the following post is contingent on these photos being JUST for a random photo shoot.
From the photos posted, it looks like a certain image needed to be portrayed for a fashion shoot and they wanted someone famous and beautiful to create that image. To paraphrase the above, a beautiful darkerskinned Black woman could have been used but she wouldn't have the marketing power that Beyonce has. So they (whoever "they" are) took Beyonce-the-money-making-powerhouse and darkened her. Not a big deal. I'm more mad at the tacky coat and non-matching pants than the color of her face.
The fact that there is a history of blackface does not mean that no one can ever paint their bodies to be a darker skintone than their original without it becoming an issue. Blackface was done to disparage and mock an entire race while making money doing so. If the intent of this shoot is to emulate and/or glorify (albeit while making money off the clothes or magaizne sales), then the two don't hold enough similarities to be comparable.
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"We have letters. You have dreams." ~Senusret I
"My dreams have become letters." ~christiangirl
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