It's kinda catchy and I get what they are trying to do.
The PINK Collegiate Collection has new styles for the fall and these styles aren't intended to be sexy. They are collegiate and kind of athletic. Arguably, if a school doesn't mind being represented under "Victoria Secret's PINK loves (insert school)" then there may not be too much offense to it depending on who you ask.
HOWEVER...I have to say the words on the pillows and comforter here made me cringe and this gets back to how it undeniably is Victoria's Secret (and cheesy). I know this bed set has nothing to do with the recruitment theme discussed in this thread but it goes to show that separating the Victoria Secret connotation from it all may prove difficult.
