Quote:
Originally Posted by MysticCat
But if the analysis is to assist with marketing, history is a big component of Greek marketing.
But what do I know? When I see the word "entrepreneurial," I tend to zone out fast. It's high on my list of overused buzz words.
And I too have wondered how many what.
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I almost always look at 1-3 years worth of data (financial, previous marketing initiatives, etc) when doing an analysis. The only time I seek out more history is to gain an understanding of a company or industry I'm not familiar with. Getting TOO much information from the past is sometimes useless, as it'll stunt your creativity (you'll only be able to come up with ideas similar to the previous initiatives).
/myexperiencesrant
Quote:
Originally Posted by Delt545
I was trying to come up with a number of actual fraternities in the US, but that is just way too broad I have found.
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Yes, there are quite a few. What exactly are you doing with this project?