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Our campus is working towards no-frills recruitment, but as we're a northern, smaller campus, it's very different. It's worked well for the most part on our campus (recruitment budgets tended to be on the lower end anyway, and regulating these really just leveled out the chapters with wealthier alums that paid to have parties catered, donated extravagant flower arrangements, etc), but if they tried to cut songs/chants out of our recruitment it definitely wouldn't go over well! I come from a very vocal chapter and songs play a very important role in our recruitment, particularly pref. For the most part, the changes have been apparent in lack of decorations and food, which hasn't really been an issue except for pref (one chapter serves a dessert that plays a role in their pref ceremony). I don't really see the reduction of "frills" as a bad thing, but I think it definitely depends on the campus climate as to what works and what doesn't.
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