Thread: Tiger Woods
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Old 12-02-2009, 06:08 PM
KSig RC KSig RC is offline
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Quote:
Originally Posted by Ch2tf View Post
I think part of the reason people are so interested in this scandal is the fact that he built his brand (semi-conciously imo) on a squeaky clean/wholesome, above it all image, and "house" is now crumbling fast. When it rains it pours I guess. I think a lot of people are enjoying seeing him become "human".
Yes. The dude who built his reputation on cut-throat tactics both on the course and off (no loyalty to teachers, friends, etc.), petulance, throwing clubs, swearing, berating photographers on the course, and generally being ice-cold on the course certainly built his empire on being "squeaky clean."

Also, people aren't enjoying seeing him become "human" - it's pure schadenfreude, they're enjoying reveling in watching someone fall off what they perceive to be a "high horse" rightly or wrongly.
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