I suggest starting out with an alumnae newsletter to stir up interest and trigger a trip down memory lane. Alumnae love to hear what's happening with their Chapter. Tell them what ya'll have been doing on campus, any awards you may have won, philanthropy events you've done, etc. Tell them about upcoming events and activities. Alums love pictures too! Create a general email address and encourage them to send brief updates on their lives to be shared in future editions.
Email versions are cheaper and easier, but hard copies seem to generate more interest/response (at least in our experience). You should be able to contact your I/natl for a list of e/mail adresses.
|